Tower Theatre plans recovery from pandemic effects by increasing shows

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Tower Theatre

OKLAHOMA CITY (Free Press) — Tower Theatre operators Stephen Tyler and Chad Whitehead have labored day-after-day of the pandemic to search out new methods to maintain their dwell leisure venue financially viable. Now, with the appearance of viable vaccines, they’re prepared to extend their schedule and the variety of individuals they permit into their reveals.

Thursday they informed gathered information media that they are going to improve their reveals beginning slowly in Could after which steadily, cautiously improve their choices in dimension and most capability from June by August. However, they really feel it’s nonetheless a tenuous time for dwell venues.

Tower Theatre
Tower Theatre operators Stephen Tyler (L) and Chad Whitehead clarify their subsequent phases of enterprise restoration from the pandemic 5-6-21. (BRETT DICKERSON/Okla Metropolis Free Press)

In Could and June they are going to proceed to function as they’re now with solely 20% of their capability getting used for every occasion and robust measures being taken to keep away from COVID publicity for these attending.

However, in July they are going to begin to improve the numbers they permit in for events and dwell reveals and even give some free live shows to the general public.

“Very painful”

The wreckage of the pandemic has not simply been restricted to the bodily results on people however it has devastated some companies and critically weakened others.

“It’s been an unbelievable season since final March,” stated Whitehead. “It’s been very painful, not only for the dwell music trade, however for musicians, and for communities and fan bases who love dwell music like we do.”

In response to Tyler, the advanced streams of touring acts shut off nearly instantly in March of 2023 when the general public began turning into conscious of the magnitude of the COVID-19 virus.

Instantly all the way forward for particular person lives got here into query in addition to the viability of in-person venues of any type, even grocery shops. And the lack of any type of sure future hit the leisure trade exhausting.

“We’re all the time wanting 60 to 90 days out. Like, this entire trade lives sooner or later. And, when the long run is unsure it’s actually exhausting,” stated Tyler.

Paying it ahead

Whitehead stated that due to the general public monies supplied by the Shuttered Venue Operators Grant on the federal degree and even native monies given from the Metropolis of Oklahoma Metropolis again in August of 2023, they’re able to pay ahead that to the neighborhood.

And, they are going to do this with a sequence of free reveals.

“So, our plan on these weekends from mid July up into the primary a part of August is to begin ramping up the capability of Tower Theater,” stated Whitehead. “The best way we’re going to try this is with a sequence of free live shows which are going to be open to the general public.”

He continued, “They’ll be on Fridays and Saturdays and late July some Sundays. We’ll be saying some actually enjoyable artists which are close to and pricey to our hearts.”

Tower Theatre
Stephen Tyler (L) and Chad Whitehead clarify their plans for safely bringing again dwell occasions all through the summer season. The stage in Ponyboy the place they had been sitting will change into energetic once more. (BRETT DICKERSON/Okla Metropolis Free Press)

Vaccines

Tyler stated that one of many methods for town to change into a safer place is to proceed to push to get extra individuals vaccinated.

The Tower Theatre would be the web site of but extra dates after they companion with Walgreens to vaccinate.

The subsequent vaccine occasion can be Could 8 and the subsequent one after that can be June 5.

He stated that the majority of their employees have been vaccinated.

As effectively, they are going to proceed to have everlasting hand sanitizers all through the ability and can proceed to welcome masks even when they don’t seem to be requiring them for guests.

Ponyboy

Their bar, Ponyboy, will improve in capability somebody just like the Tower Theater as they transfer towards opening their bar once more. Presently they solely have desk service to maintain individuals from entering into very shut proximity on the bar.

“Ponyboy will begin to reintegrate dwell music and dance components all through the summer season at about the identical schedule as Tower Theater,” stated Whitehead.

“And once more, none of us can predict the long run,” he added. “However, our plan is to have all the pieces as much as full power by August.”


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Final Up to date Could 6, 2023, 11:49 PM by Brett Dickerson – Editor

The put up Tower Theatre plans restoration from pandemic results by rising reveals appeared first on Oklahoma Metropolis Free Press.

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